Why storytelling needs to make a come back..in digital marketing.

Hi folks,

Thenetworkone a leading independent Agency Network recently published an article by Dayo Adefila representing HotSauce Digital on Storytelling in digital marketing. It is part of 'A collection of essays from independent African Agencies' published by Thenetworkone and will be unveiled during the Africa Day event  organized by Thenetworkone in London, 30th January, 2014.


The article was recently reproduced by BrandCrunch a top ad news and information platform. View it here

Hope it helps agency practitioners and marketers weave more substance into engagement concepts.

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